Information Agency Credinform Credinform has prepared the ranking of the largest Russian advertising agencies. The largest enterprises (TOP-10 and TOP-500) in terms of annual revenue were selected according to the data from the Statistical Register for the latest available periods (2015 and 2014). Then the companies were ranged by 2015 current liquidity ratio (Table 1).
Current liquidity ratio (х) is a ratio of total working capital to short-term liabilities. The ratio shows the sufficiency of company’s assets to meet short-term obligations.
The recommended value is from 1,0 to 2,0. The ratio value less than 1 indicates about the excess of short-term liabilities over current working capital.
The calculation of practical values of financial indicators, which might be considered as normal for a certain industry, has been developed and implemented in the Information and Analytical system Globas®, by the experts of Information Agency Credinform Credinform taking into account the actual situation of the economy as a whole and the industries. The practical value of current liquidity ratio for advertising agencies is from 1,00 to 3,19.
For the most full and fair opinion about company’s financial position the whole set of financial indicators and ratios should be taken into account.
|Name, INN, region, date of foundation||2015 net profit||2015 revenue,||2015/2014 revenue, %||Current liquidity||Solvency index Globas®|
|LLC GALLERY SERVICE INN 7714564333 Moscow 10.08.2004||-726,6||4 287,7||-20,9||7,75||302 Satisfactory|
|LLC GAZPROM-MEDIA INN 7728665444 Moscow 17.07.2008||1 371,4||3 671,8||-15,9||2,92||231 High|
|LLC RUSS OUTDOOR INN 7731196087 Moscow region 03.11.1995||-744,4||5 436,8||-4,9||2,03||297 High|
|LLC POSTERSCOPE INN 7701573387 Moscow 20.12.2004||144,4||3 531,1||21,8||1,77||254 High|
|LLC Dentsu Aegis CS INN 7709583813 Moscow 17.12.2004||400,3||15 818,7||-15,5||1,58||290 High|
|LLC KEH ECOMMERCE INN 7710668349 Moscow 27.03.2007||3 116,3||6 662,4||55,6||1,34||204 High|
|LLC PUBLICIS GROUPE MEDIA EURASIA INN 7743068844 Moscow 10.01.2003||279,0||3 620,1||31,2||1,34||229 High|
|NAO CODE OF TRADE INN 7710601954 Moscow 05.10.2005||785,8||4 061,9||277,8||1,18||212 High|
|LLC BRIGHTMEDIA INN 7707600213 Moscow 07.09.2006||123,7||3 497,5||12,8||1,13||259 High|
|LLC PRO MEDIA ADVERTISING AGENCY INN 7701320731 Moscow 26.12.2002||6,4||11 256,9||189,7||1,05||210 High|
|Total for TOP-10 group of companies||4 756,2||61 845,0|
|Total for TOP-500 group of companies||14 026,8||326 492,1|
|Average value within TOP-10 group of companies||475,6||6 184,5||18,4||2,21|
|Average value within TOP-500 group of companies||140,3||3 264,9||27,4||0,30|
|Industry average value||1,2||24,3||-15,3||1,30|
In 2015, the average value of current liquidity ratio within TOP-10 and TOP-500 groups of companies is not within recommended values. However, the ratio in TOP-10 group is within practical values (green, yellow and red color in Table 1 and Picture 1 accordingly).
In 2015 total revenue of 10 largest companies amounted to 19% from TOP-500 total revenue. This fact testifies the high level of competition within industry. Thus, total revenue of the largest company within industry LLC Dentsu Aegis CS amounted only to 5% from TOP-500 total revenue (Picture 2).
Nine companies from TOP-10 list have high solvency index Globas®, this fact shows the ability of the companies to meet their obligations in time and fully.
LLC GALLERY SERVICE has satisfactory solvency index Globas® due to due to participation as a defendant in debt collection arbitration proceedings and cases of untimely fulfillment of their obligations and unclosed enforcement lists. The forecast for index development is stable.
In 2015, seven companies from TOP-10 have decrease in revenue and net profit in comparison with previous period (red color in Table 1).
In 2014, the TOP-500 list included 41 loss-making companies and in 2015, the number decreased to 33. Meanwhile, their average loss increased more than twice. The average profit of other companies from TOP-500 list decreased by 9,6% for the same period (Picture 3).
The industry average values of current liquidity ratio (Picture 4) are within recommended values, with the exception of 2006.
In general, the industry ratios in monetary terms have positive dynamic with values exceeding macroeconomic indicators for the economy as a whole; this testifies the data from the Federal State Statistics Service (Picture 5).
From 1991 to 2014 the increasing interest in advertising market is observed. This fact is confirmed by data from the Information and Analytical system Globas®, according to which 26% of companies from TOP-500 list in terms of 2015 revenue were founded in 2013 and 2014 (Picture 6).
Advertising agencies are unequally distributed across the country. The maximum concentration is observed in Moscow - the largest financial center of the country. This fact is confirmed by data from the Information and Analytical system Globas®, according to which 500 largest companies in terms of 2015 revenue are registered in 30 Russian regions (Picture 7).
Information agency Credinform has prepared a ranking of the largest Russian enterprises of grain wholesale. The enterprises with the highest volume of revenue (TOP-10 and TOP-100) were selected for the ranking, according to the data from the Statistical Register for the latest available accounting periods (2015 and 2014) (TOP-10 and TOP-100). Then they were ranked by decrease in net profit ratio in 2015 (Table 1).
Net profit ratio (%) is calculated as a relation of net profit (loss) to sales revenue and shows sales profit rate. There is no prescribed value for this ratio. It is recommended to compare companies within one industry or change of the ratio with time for the particular enterprise. Negative value of the indicator shows net loss. High value of the indicator demonstrates efficient work of an enterprise.
Taking into account the actual situation both for the economy in general and in industries, experts of the Information agency Credinform, developed and realized in the Information and Analytical system Globas® calculation of actual values of financial ratios that can be normal for the particular industry. For grain wholesale companies actual value of the net profit ratio in 2015 was 0,19%.
For getting of the most comprehensive and fair picture of the financial standing of an enterprise it is necessary to pay attention to all available combination of financial indicators and ratios.
|Name, INN, region, foundation date||Net profit of 2015, mln RUB||Revenue of 2015, mln RUB||Revenue of 2015 to 2014, %||Net profit ratio, %||Solvency index Globas®|
|LLC ASTON TRADE HOUSE INN 6167045472 Rostov region 26.08.1998||623,8||15 881,7||11,3||3,93||198 The highest|
|LLC INTERNATIONAL GRAIN COMPANY INN 7708525142 Moscow 20.05.2004||1 813,8||47 696,0||26,7||3,80||195 The highest|
|LLC KRASNODARZERNOPRODUKT-EXPO INN 2310105350 Krasnodar territory 26.07.2005||131,0||19 564,0||-11,5||0,67||235 High|
|LLC ZERNO-TREID INN 6154134277 Rostov region 14.07.2014||59,4||9 615,6||415,8||0,62||251 High|
|LLC GLENKOR AGRO KUBAN INN 2310093506 Krasnodar territory 28.05.2004||82,0||14 634,4||46,9||0,56||194 The highest|
|LLC AGROMARKET INN 2607017369 Stavropol territory 03.03.2004||31,1||8 587,7||32,4||0,36||206 High|
|LLC LIMITED LIABILITY MZK-ROSTOV INN 6164230188 Rostov region 12.01.2005||28,6||8 308,6||20,7||0,34||204 High|
|LLC YUZHNYI TSENTR INN 6167068896 Rostov region 08.08.2003||11,7||9 166,1||32,5||0,13||216 High|
|LLC ZERNOSOYUZ INN 5260226680 Rostov region 23.05.2008||1,4||10 317,5||16,0||0,01||236 High|
|LLC GRAVIT INN 7710964877 Moscow 03.07.2014||-19,2||10 932,0||275,3||-0,18||327 Satisfactory|
|Total for TOP-10 companies||2 763,6||154 703,6|
|Total for TOP-100 companies||4 444,1||312 725,6|
|Average for TOP-10 companies||276,4||15 470,4||1,02|
|Average for TOP-100 companies||44,4||3 127,3||1,06|
|Average for the industry||0,3||177,2||0,19|
The average of sales profit ratio in 2015 in the TOP-10 and TOP-100 groups is higher than the practical value (marked with green and yellow filling, correspondingly, in the Table 1 and Picture 1).
Revenue volume of the 10 largest companies in 2015 was 49% of the total revenue in the industry. This demonstrates relatively high level of monopolization in the industry. Besides, revenue volume of the largest companies in the industry belonging to the International grain company group (LLC INTERNATIONAL GRAIN COMPANY, LLC GLENKOR AGRO KUBAN , LIABILITY MZK-ROSTOV) was 23% of the total revenue of the 100 largest companies (Picture 2).
Nine out of TOP-10 companies have got the highest or high solvency index Globas®, that shows their ability to pay the debts in time and fully.
LLC GRAVIT has got satisfactory solvency index Globas® because of the information about the participation as a defendant in arbitration court proceedings in terms of debt collection and loss in the balance sheets. Projected growth of the index is stable.
Three companies out of TOP-10 in 2015 decreased their indicators of revenue or net profit compared to the previous period (marked with red filling in the Table 1).
In the TOP-100 group in 2014 10 loss-making companies were observed, in 2015 their amount decreased to 6. Besides, average loss 83% decreased. For other TOP-100 companies average profit almost 2,5 times increased (Picture 3).
Dynamics of the industrial ratios of net profit (Picture 4) shows macroeconomic situation in the country in general.
Indicators of the industry in monetary terms in general also show macroeconomic tendencies with correction to peculiar dependence of grain market on weather conditions that is confirmed by the data of the Federal State Statistics Service (Picture 5 and Table 2).
For the last 10 years the highest revenue volume on grain wholesale was observed in 2016. (Table 2).
|Wholesale of grain, seed and feed for farm animals||80,9||99,5||144,7||124,8||144,8||252,0||248,9||285,5||356,0||588,3|
|Wholesale of grain||68,4||79,9||93,7||72,7||111,2||120,2||159,1||191,6||280,1||354,9|
*) in the Table 2 decrease in wholesale volume is marked with red filling and increase in wholesale volume with green one
Besides, according to the Ministry of Agriculture of the RF, grain gross collection has an increasing tendency (Table 3).
|Type of agricultural crop||2012||2013||2014||2015|
|Grain and leguminous crops – total||70 908||92 385||105 315||104 786|
|Grain and leguminous crops – total, increase (decrease) year to year, %||30,3||14,0||-0,5|
|winter and spring wheat||37 720||52 091||59 711||61 786|
|winter and spring rye||2 132||3 360||3 281||2 087|
|grain maize||8 213||11 635||11 332||13 173|
|rice||1 052||935||1 049||1 110|
|leguminous||2 174||2 038||2 196||2 357|
*) in the Table 3 decrease in agriculture crops collection volume is marked with red filling and increase is marked with green one
Probably, for this reason growing interest of business for wholesale grain market is observed recently. This can be illustrated by the data from the Information and Analytical system Globas® , according to that 37% companies of the 100 largest in terms of revenue volume for 2015 were founded in 2013 – 2014 (Picture 6).
Wholesale grain enterprises are distributed through the territory of the country irregularly, with maximum concentration on regions having favourable environment for grain cultivation. This is confirmed by the data from the Information and analytical system Globas®, according to that 100 largest companies with the highest revenue volume for 2015 are registered only in 20 regions of Russia (Picture 7).