Profitability of sales of jewellery

Information agency Credinform has prepared a ranking of Russian jewellery retailers. The largest enterprises (TOP-10 and TOP-500) in terms of annual revenue were selected according to the data from the Statistical Register and the Federal Tax Service for the available periods (2018-2020). Then the companies were ranged by profitability of sales ratio (Table 1). The company selection and analysis were based on the data from the Information and Analytical system Globas.

Profitability of sales (%) is the share of operating profit in the sales volume of the company. The ratio characterizes the efficiency of the industrial and commercial activity and shows the company’s funds, which remained after covering the cost of production, interest and tax payments.

The rage of ratio’s values within companies of the same industry is defined by the differences in competitive strategies and product lines.

The calculation of practical values of financial indicators, which might be considered as normal for a certain industry, has been developed and implemented in the Information and Analytical system Globas by the experts of Information Agency Credinform, taking into account the actual situation of the economy as a whole and the industries. The practical value of profitability of sales ratio for the jewellery retailers is from 2,04 to 16,56 %%.

For the most full and fair opinion about the company’s financial position, the whole set of financial indicators and ratios of the company should be taken into account.

Table 1. Net profit, revenue, profitability of sales, solvency index Globas of jewellery retailers (ТОP-10)
Name, INN, region Revenue,million RUB Net profit (loss),million RUB Profitability of sales, % Solvency index Globas
2019 2020 2019 2020 2019 2020
1 2 3 4 5 6 7 8
INN 6164304062 Rostov region
down589,0 up651,7 up122,3 up133,7 up29,32 up36,20 205 Strong
INN 7805555551 St. Petersburg
down731,9 up791,0 down177,1 up221,3 up29,17 up30,38 202 Strong
INN 6163095867 Rostov region
up877,4 down857,8 down206,3 up239,6 down27,45 up29,75 215 Strong
INN 6670352263 Sverdlovsk region
down663,1 up757,0 down120,4 down33,9 down25,51 up27,04 230 Strong
INN 9705071310 Moscow
up780,5 up877,3 up163,3 up185,5 up21,28 up26,90 195 High
INN 5032231313 Moscow region
up6 208,0 up7 037,9 down416,7 up1 256,4 down10,92 up26,90 224 Strong
INN 7710969160 Moscow
up1 404,2 up1 655,3 up-66,3 up143,0 up2,51 up18,21 290 Medium
INN 4824030956 Lipetsk region
up2 621,5 down2 391,8 down7,0 up161,2 up7,48 up13,95 226 Strong
INN 7743765161 Moscow
down5 374,8 down3 761,6 down64,6 down-639,6 down17,37 down3,32 338 Adequate
LLC EPL Diamond Jewelry
INN 1435171885 Moscow
up1 572,4 down1 405,9 up83,2 down-30,2 down6,84 down0,88 306 Adequate
Average value for TOP-10 companies down2 082,3 down2 018,7 down129,5 up170,5 up17,79 up21,35  
Average value for TOP-500 companies down88,3 down81,4 down7,7 up10,0 up6,38 down5,66  

вверх growth of indicator in comparison with prior period, вниз decline of indicator in comparison with prior period

In 2020, only two companies from the TOP-10 list have the profitability of sales ratios within the industry average practical value.

The average value of profitability of sales for TOP-10 companies is higher and TOP-500 is lower than the values for the previous year. In 2020, two companies showed the decrease in revenue and five companies demonstrated the decrease in 2019.

At the same time, in 2020, six companies increased revenue and seven companies increased net profit. However, the TOP-10 revenue on average decreased by 3% and the TOP-500-by almost 8%. Along with this, the TOP-10 and TOP-500 profit increased by almost 32% and 30% respectively. Companies with large amount of revenue for 2019 have the largest losses.

In general, during the last 10 years, the growth of average industry indicators of profitability of sales ratio was observed 5 times. The ratio reached its highest values in 2016, and the worst result is shown in 2019 (Picture 1).

Picture 1. Change in average industry values of profitability of sales of jewellery retailers in 2010 – 2019 Picture 1. Change in average industry values of profitability of sales of jewellery retailers in 2010 – 2019
Changes in legislation

The Federal law as of 27.10.2020 №350-FL came into force as of April 26th, 2021. It introduced amendments in the article 5 of the Federal law «Concerning the State Registration of Legal Entities and Sole Entrepreneurs».

The changes apply to the data, being entered in the Unified State Register of Legal Entities (EGRUL).

Thus, among other things, the following data should be contained in the register in relation to limited liability companies:

  • on size and nominal cost of shares in authorized capital, owned by each founder and company;
  • on pledging, trust management or on another encumbrance of shares or parts of them;
  • on trust manager of shares or parts of them.

In relation to joint-stock companies:

  • indication about the fact that the company is owned by the sole founder (shareholder) and data about them;
  • on administrator of shareholder register.

The following data on legal entities and sole entrepreneurs will be introduced into EGRUL by the registration authorities:

  • on legal forms;
  • on having a status of an international company;
  • on way of incorporation (establishment, reorganization);
  • on succession – for legal entities: established as a result of reorganization of other legal entities, charter documents of which the changes are introduced due to reorganization, having ceased the operation by reorganization;
  • on way of termination of legal entity;
  • on being in the process of liquidation or reorganization;
  • on date of state registration of an individual as a sole entrepreneur;
  • on date and way of termination of activity of an individual as a sole entrepreneur.

Moreover, legal entities and sole entrepreneurs should inform the registration authorities about changes in information, contained in EGRUL, within 7 days.

For reference:

According to the Federal Tax Service of the RF, during the 1st quarter of 2021, 60 397 legal entities and 202 406 sole entrepreneurs and farms were registered. During the same period, 92 685 legal entities and 375 595 sole entrepreneurs and farms were liquidated.